National Recruiting Network enhanced its candidate sourcing strategy by using ZoomInfo to help improve the efficiency of its recruitment process. National Recruiting Network is a recruitment firm in North Carolina that helps plastics and packaging manufacturing firms source talent. This firm hires engineering and maintenance professionals, among others. As ZoomInfo states, the firm improved its candidate sourcing rates by 25%.
The company is still young and was started less than two years ago, but developed quite fast. However, the recruiting process was highly dependent on manual work. Information about candidates was collected manually from various sources and put in Excel files. It was time-consuming and constrained their abilities.
What is more significant is that the traditional manual approach faced certain difficulties in terms of identifying the right candidates. For manufacturing positions, special skills and qualifications are normally needed. Consequently, it was vital for recruiters to find an effective way to reach out to qualified candidates. The company used to consider one reply out of 100 candidates a success. Mostly, there were no productive contacts with qualified candidates at all.
ZoomInfo Helps Streamline Candidate Sourcing
National Recruiting Network was able to solve various issues by using ZoomInfo’s powerful search feature and automated contact methods. Firstly, the recruiters were able to do very specific searches related to certain skill sets and education levels.
For instance, the company was able to select 40 professionals rather than go through 500 candidates. The system provided reliable contact details for candidate outreach. Thus, there would be less effort put into handling false contact details. Moreover, the company designed automated outreach for various roles. Messages could be customized for maintenance leaders, process engineers, and other professionals. Analysis tools were used to learn about the performance of these messages.
According to ZoomInfo, these alterations led to a rise in candidate contact rates by 25%. There was also a reduction in manual sourcing activity by 50%. Thus, time was freed up for recruiters to nurture relationships with candidates and clients. The firm had its best month along with reduced hiring times. Moreover, the new process also allowed the firm to handle more demands from the clients.
For National Recruiting Network, the emphasis for growth will be on growing their current pool of recruiters. Recruiters will be able to conduct more search processes without losing focus. In a niche labor market, accuracy is important rather than the number of processes carried out. The organization can thus concentrate on recruiting the right talent.
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News Source: Businesswire.com
