Lumen Introduces Webcast Series to Transform Recruitment
Lumen has launched The Talent Frontier, a webcast series designed to transform recruitment marketing and talent acquisition strategies. The initiative highlights how clarity, empathy, and strategy can reshape modern hiring.
The first session, AI for All: Rethinking Talent with Equity, Empathy & Automation, drew over 100 HR professionals. This strong response reflected growing interest in recruitment marketing strategies that go beyond surface-level branding.
Srimoyee, Founder of Lumen, shared the personal journey behind the platform. “I built Lumen while navigating redundancy and managing a cognitive disability,” she said. “That experience taught me hiring must be more than a process; it must be a human-centered practice grounded in trust and clarity.”
Humanizing Talent Branding
Lumen positions recruitment marketing as a business strategy rather than a cosmetic addition. The company helps organizations build authentic, inclusive, and performance-driven talent branding. Its services include:
- Recruitment marketing strategy with a funnel-based approach
- Talent brand awareness research
- Employer Value Proposition (EVP) design
- Talent journey audits
- Campaigns focused on equity, including Women in Tech hiring initiatives
Through these services, HR and Talent Acquisition teams achieve measurable outcomes. These include reduced time-to-hire, stronger candidate engagement, higher-quality applicants, and alignment between employer brand and employee experience.
“These aren’t just marketing tactics, they are long-term business strategies,” Srimoyee emphasized.
Driving Ongoing Recruitment Conversations
The Talent Frontier will continue as both a webcast and a podcast. Each session will spotlight innovative recruitment marketing strategies and feature insights from global HR leaders. Upcoming discussions will cover content personalization in hiring, brand-led DEI frameworks, and the changing expectations of employer transparency.
With The Talent Frontier, Lumen aims to empower HR leaders to rethink recruitment with clarity, empathy, and strategy.
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News Source:Globenewswire.com